Art of the Sole and Self-Expression in New Crocs Campaign
Moms, if you’re looking for a way to inspire your kids (and yourself) to embrace their individuality and creativity, you’re in for a treat! Crocs, the iconic footwear brand known for its comfort and unique style, has teamed up with three of the Philippines’ hottest musical talents—Lola Amour, Maki, and Jikamarie—to celebrate artistry and self-expression through a special collection of Classic Clogs and Jibbitz.
A Canvas for Creativity
“We’ve all enjoyed the infectious tunes of Lola Amour, Maki, and Jikamarie—each artist bringing their unique flair to their music,” says Franceska Flores, Marketing Head of Crocs Philippines. “We wanted to give them a platform to translate their artistic visions into a Crocs collection that reflects their personal styles. These Classic Clogs and Jibbitz are more than just footwear; they’re pieces of art that allow their creativity to shine and inspire others.”
Lola Amour: Retro Meets Modern
Lola Amour, known for their retro-infused sound and lively performances, brings a nostalgic yet fresh twist to the collection. Their Classic Clogs in Moss Green are adorned with Jibbitz that celebrate the fun and freedom of youth, reminiscent of school days and making memories with friends. “We aimed to create Crocs that not only look great but also capture the essence of who we are,” the band shares. “These shoes are all about fun and self-expression, just like our music.”
Jikamarie: A Burst of Color and Whimsy
If you love vibrant colors and eclectic styles, you’ll adore Jikamarie’s contribution. Her Classic Clogs in Dark Iris are a celebration of her joyful, carefree spirit, featuring a mix of furs, pearls, and butterflies. “I want people to feel happy and confident wearing these Crocs,” Jikamarie says. “It’s all about embracing who you are and letting your true colors shine through.”
Maki: Nostalgia and Vibrant Energy
Maki’s Classic Clogs in Tan capture the essence of youthful energy and optimism. With Jibbitz representing playful elements like bears, stars, and a video game controller, Maki’s design reflects the carefree spirit celebrated in his hit “Dilaw.” “Art, whether through music or fashion, is about sharing a piece of who we are with the world,” Maki explains. “These Crocs are a way for fans to embrace their true selves with joy and confidence.”
More Than Just Footwear
This Crocs collection is more than a fashion statement; it’s a celebration of personal style and artistic expression. By collaborating with Lola Amour, Maki, and Jikamarie, Crocs is encouraging everyone to wear their personalities on their feet and embrace their individuality.
“Crocs have always symbolized comfort and versatility, and this collection takes it a step further by blending creativity and passion from three amazing artists,” adds Ms. Flores. “It’s a reminder that fashion is not just about what you wear, but how you express yourself.”
Check out the campaign video to see the artists’ designs and get inspired. Explore the Crocs collections created by Lola Amour, Maki, and Jikamarie, and shop their customized pairs at crocs.com.ph. Embrace your individuality and make a statement with these unique, artist-inspired Crocs!
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