A Summer of Smiles and Lice-Free Hugs

As moms, we want nothing more than for our kids to enjoy summer with big smiles, strong bodies, and healthy, itch-free heads. Lamoiyan Corporation is making that possible again this year through two wonderful initiatives: the Kilusang Kontra Kuto (KKK) and the Hapee Kiddie Caravan.

In its ninth year, Kilusang Kontra Kuto has been working with Filipino communities to spread awareness and fight the persistent problem of head lice—or as we moms know it—kuto. This summer, Lamoiyan teams up with barangays in Metro Manila, Bulacan, and Cavite to reach more families, educate them on lice prevention, and provide free lice treatments using Licealiz Head Lice Treatment Shampoo.

Busting Lice Myths and Mom Guilt

Many moms feel embarrassed when their child comes home scratching. There’s still a stigma that kuto is a result of poor hygiene. But the truth is, even kids with squeaky clean hair can catch lice through simple head-to-head contact while playing, swimming, or sharing towels and combs.

Lamoiyan is helping debunk these myths. They emphasize safe, science-backed treatments instead of outdated, dangerous methods like kerosene or mayonnaise. Their trusted product, Licealiz, is formulated with pyrethrin, a natural ingredient from chrysanthemum flowers, and is proven effective against lice and nits when used twice weekly for two weeks. It comes in kid-friendly variants with a gentle conditioning formula for soft, smooth, and healthy hair.

Bright Smiles Start Young

But the goodness doesn’t stop there! Lamoiyan is also rolling out its Hapee Kiddie Caravan, bringing oral health education straight to communities. Summer isn’t just about ice cream and halo-halo; it’s also a crucial time to teach our kids to brush correctly, especially with the added sugar from all those summer treats.

Dentists recommend toothpastes that contain 1,000 ppm of fluoride to help fight cavities. Hapee Kiddie Toothpaste hits that sweet spot, making it perfect for your little one’s daily brushing routine. Plus, it comes in fun fruity flavors that kids love!

Real Help for Real Moms

Through the Kilusang Kontra Kuto and Hapee Kiddie Caravan, Lamoiyan is reaching out to moms like us, offering real solutions and support, not just products. With free shampooing sessions and brushing activities in barangays, these efforts make it easier for us to care for our kids’ health this summer, especially when budgets are tight and schedules are busy.

As Isabella Emelo from Lamoiyan shares, “Aside from ensuring that our kids can enjoy a kuto-free summer, we also want to give them valuable lessons on good oral health at a young age.”

So whether running around the playground or flashing a bright, toothpaste-covered grin, our kids can do it lice-free and with healthier, happier smiles, all thanks to community-loving initiatives like these.

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