“Be Bold. Be Free. Be You.”
This is this year’s theme for the Asia Young Designer Award (AYDA) competition of leading coatings manufacturer Nippon Paint. As it seeks to spur more the creative potential of all young designers and architecture talents in the region, the competition likewise seeks out designs that are unconventional, non-conformist, innovative, and with a focus on individuality.
First introduced in 2008 as the Nippon Paint Young Designer Award in Malaysia, the pioneering competition encourages innovative design ideas, concepts and solutions from interior design and architecture students on a chosen theme for the year. It has since evolved to include participants from more countries in the region, and thus has been revitalized and rebranded to reflect its widening reach and its increasing significance to the design scene in Asia.